Over the years, whenever a new assistant joins Rinat Halon Photography, they often tell me how surprised they are by the amount of work that goes into creating these portraits. Eventually, they ask, "Is it worth it?" And after almost every session, I have clients who look at me, a bit in awe, and say, "How do you do it? This is hard work! You must love it."

The truth is – yes, I do love it. But here's a little secret: in my 28 years as a professional photographer, I've wanted to quit more than once. This career can be challenging, and it requires a lot of dedication. Every time I thought about leaving, though, something reminded me that I was given this talent for a reason. I feel it is my purpose on this earth to share this gift, no matter how difficult the journey can be at times.

It may sound grand, but here’s what this purpose looks like in everyday life:

It’s when a woman, who hasn’t felt beautiful in years, finds the courage to be vulnerable in front of my camera and leaves reminded of her own beauty.

It’s when a man who’s all business lets his guard down and finally sees a portrait that captures his true spirit.

It’s when a child, unsure and shy, learns to hold their head high during the session and discovers newfound confidence.

It’s when a family, after losing a loved one, feels an immense sense of gratitude for the recent portraits we captured.

It’s when families come together for a session and leave not only with beautiful images but with memories of a bonding experience they’ll cherish.

Yes, awards and recognition are wonderful, and I am grateful for them. But it’s moments like these, the ones that touch lives and connect us in profound ways – that is my “why.” 

Shabbat Shalom World!